Stacey Vanek Smith
May 9, 2013 TV networks come out with their fall programs next week. But as more people tune in online, many marketers are finding that ads alone aren't enough.
May 6, 2013 Technology in an advertisement for a Spanish organization let's adults and kids see different messages at the same time.
May 4, 2013 There is no shortage of interest groups trying to catch the attention of the president and White House advisers, but it can be a tough slog. A look at the unexpected ways lobbyists go about pitching the president.
May 2, 2013 GM and Mountain Dew have pulled ads perceived to be racist. Were the ads the result of pressure to make a big viral splash, or of weak vetting for digital ads?
Stacey Vanek Smith
Apr 23, 2013 Twitter and Starcom, sitting in a tree...bringing more advertising to your newsfeed. More on how the deal brings Twitter ever so closer to television.
Apr 22, 2013 On the day digital billboards spread news of the Boston Marathon bombing among Boston drivers, a judge's decision turned off digital billboards in Los Angeles. Cities and advertising companies argue over the bright billboards' value.
Apr 29, 2013 The video shows women describing themselves as they see themselves and then pairs that drawing with how others perceive them.
Apr 11, 2013 Where does tech fit into President Obama's new budget proposal? One answer is the $17.7 billion set aside for the U.S. space program.
Apr 10, 2013 The lobster industry in Maine has proposed higher fees in order to spend big bucks on advertising. Some lobstermen say that’s a waste of money, but others hope it will increase demand.
Apr 2, 2013 The only thing better than a captive audience is a friendly one. So it makes sense that ahead of the new Star Trek movie, there will be a message from America's real life space explorers.