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Marketers start to make sense of Big Data
Stacey Vanek Smith Jun 26, 2012
Online travel site Orbitz offers pricier hotels to Apple computer users after data shows they tend to pay more than Windows PC owners.
With growth slowing way down, how will Facebook make money off us?
John Moe Jun 12, 2012
The social giant may use more ads, better ads or perhaps a way for users to make money as well.
GM signs deal to sponsor Manchester United
Christopher Werth May 31, 2012
General Motors announced today a major Chevrolet sponsorship deal with the popular English soccer team, Manchester United.
GM passes on Super Bowl advertising
Kai Ryssdal May 18, 2012
General Motors recently announced it was going to stop advertising on Facebook, and now it's bowing out of doing an expensive ad during the Super Bowl next year.
Dish Network clashes with TV execs
Jeremy Hobson May 17, 2012
The best laid advertising plans could be thwarted by a new service from Dish Network -- the satellite TV operator -- that lets users skip commercials all together.
Facebook offer: Pay $2 to promote your posts
Sally Herships May 14, 2012
As Facebook looks for new sources of revenue, it targets users who may want more attention and better placement for their posts.
Brad Pitt becomes first Chanel No. 5 spokesman
Kai Ryssdal May 11, 2012
The Marketplace staff offer their takes on what his commercials will be like.
NFL legend Warren Sapp on his financial life after football
Tess Vigeland May 4, 2012
Super Bowl winning defensive tackle Warren Sapp discusses his recent bankruptcy filing and the lessons it has taught him.
Online TV grabs for ad dollars
Stacey Vanek Smith May 3, 2012
Online giants like Yahoo, YouTube and Hulu create original programs to lure advertising dollars away from traditional television.
Mayor pulls anti-gay ads from London buses
Stephen Beard Apr 13, 2012
In Britain's capital today, the mayor blocked an anti-gay group from putting ads on London buses.
