Jul 23, 2014 Marketers are pushing female strength to capitalize on a national movement.
Jul 18, 2014 Mobile phone ads work best for practical items like cars and refrigerators.
Jul 16, 2014 Why the two rivals have decided to play nice.
Jun 30, 2014 Why knowing so much about your feelings is key to Facebook’s success.
Jun 24, 2014 AT&T and DirecTV argue for their deal despite worries about industry consolidation.
Jun 19, 2014 There aren't as many breaks for 30-second puppy ads.
May 26, 2014 For companies, making the choice to recognize, and, even showcase different lifestyles is becoming popular.
May 12, 2014 It's TV's Upfronts Week, and networks are unveiling new offerings.
May 12, 2014 Advertisers tell us more about consumer confidence than at first glance.
May 7, 2014 New media once again upends traditional media.