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How much should I spend? Well, show me a number first.
Tess Vigeland Jan 16, 2012
Behavioral economist Nick Epley at the University of Chicago tells us what "price anchoring" is -- and how numbers influence our judgment.
Mid-day Extra: How football games help travel agencies
Jeremy Hobson Jan 12, 2012
According to a recent article in the Vail Daily News, some Colorado area resorts are seeing a bounce in the number of reservations this week because of last weekend's Denver Broncos football game.
Advertising to a digital generation
Kai Ryssdal Jan 13, 2012
Our "Future of TV" series continues with a look at how advertisers target youth through ever-changing mediums.
CES: Ad agencies invade the geek playground
Jennifer Collins Jan 10, 2012
For marketers this year, the Consumer Electronics Show is the place to be.
The psychology of 'price anchoring'
Tess Vigeland Jan 6, 2012
Ever run to the grocery store planning to buy just a gallon of milk, but come out with a cart full of items? A behavior science professor explains the numerical triggers that encourage us to buy more.
Not exactly aiding relief
Scott Tong Jan 4, 2012
Popular online ads for famine victims don't benefit actual famine victims.
A sponsored Facebook News Feed
Marc Sanchez Dec 21, 2011
Because if there's one thing the internet needs is more ads.
China bans primetime TV ads
Rob Schmitz Nov 29, 2011
The government in China has decided to ban all advertisements on primetime TV in the coming year, leaving foreign companies who have invested millions without an outlet.
We three kings need to help each other
John Moe Nov 9, 2011
Microsoft, AOL, and Yahoo! [announced an advertising partnership yesterday](http://online.wsj.com/article...
Commercials? On TV? BELIEVE IT!
John Moe Nov 2, 2011
LG announced yesterday that it's partnering with online adverting company, YuMe. The deal will bring ads into LG's Internet-enabled TVs. The Toyota...
