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Google pushes hard on NFC

by
John Moe
Mar 28, 2011
The Wall Street Journal reports that Google is in heavy negotiations with MasterCard and Citigroup to bring near field communications (NFC)...

EU may limit what keywords advertisers can buy

by
John Moe
Mar 25, 2011
A top adviser to an EU court is recommending that advertisers be prevented from buying ad keywords of their competitors' names on Google and other...

Viral video hoax part of a sneaky marketing campaign

by
John Moe
Mar 17, 2011
Here's one of those "this is the world we live in now" stories. A few days ago there was this video making the rounds online that appeared to show...

The cost of a Super Bowl ad over a year in time

by
Kai Ryssdal
Mar 9, 2012
This final note today, a last word and some perspective on the utter ridiculousness of Super Bowl ads. More specifically, how much money companies...

Super Bowl ad wiz shares his all-time favorite commercials

by
Daryl Paranada
Sep 21, 2011
On today's show, Bob Moon spoke with Joe Pytka, the man behind some of the most famous commercials of all time. Here are a couple of the...

The Daily: Is News Corp.'s iPad-only news publication the future of digital journalism?

by
Jaclyn Giovis
Feb 3, 2011
Extra! Extra! Read all about it -- on your iPad. The Daily, the first national news publication created exclusively for the iPad, was born Wednes...

Why Apple's 1984 ad ran only once

by
John Moe
Feb 1, 2011
Apple's commercial in the 1984 Super Bowl is one of the most famous of all time. Not bad for a commercial that only ran one time. It's a take off...

You may be about to become an unpaid spokesperson on Facebook

by
John Moe
Jan 26, 2011
If you're on Facebook, that is. Facebook has rolled out a new feature called Sponsored Stories. If a brand name comes up in your activity, say you...

Wassup! The Most Memorable Super Bowl Ads

by
Millie Jefferson
Sep 21, 2011
As the economy improves, companies are returning to the days of producing high-priced, high profile Super Bowl ads. Jennifer Collins' story on...

Best-Ever Super Bowl Ads: Pets.com "What goes up..."

by
John Haas
Jan 26, 2011
Prescient, no? Check out other Super Bowl ads that the Marketplace staff picked here.

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