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Marketplace for Wednesday, January 11, 2012
Jan 11, 2012

Marketplace for Wednesday, January 11, 2012

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Super PACs are changing the way political campaigns are run. Freakonomics Radio's Stephen Dubner explains how important (or unimportant) money is during primary season. Commentator Robert Reich says you can't take the decrease in unemployment numbers at face value. A new study says that the wealth gap is becoming a major issue in people's minds. Sprint has announced that all its phones will go through an environmental certification process. And Kai Ryssdal talks to the president CBS Interactive about the future of television, and to the CEO of Yum Brands about the global expansion of the company.

Segments From this episode

Attitudes changing on divide between rich and poor

Jan 11, 2012
A Pew survey says Americans now think the conflict between rich and poor is more important than between whites and blacks or immigrants and the native-born.

Super PACs give candidates staying power

Jan 11, 2012
Super PACs that can spend unlimited money insure that candidates at the back of the pack won't drop out as quickly as they used to.

The future of television: Content still matters

Jan 11, 2012
Jim Lanzone, president of CBS Interactive, explains why the future of television is all about premium content.

Does money buy elections?

Jan 11, 2012
Conventional wisdom says the candidate who raises the most money is likely to get the most votes. But is that really true?

Sprint's new green standard for phones

Jan 11, 2012
The cell phone carrier will evaluate all handsets for environmental impacts.

Yum! Brands: A global trifecta

Jan 11, 2012
Chairman and CEO of Yum! Brands David Novak discusses his new book, "Taking People with You," and talks business and global expansion.

Can good unemployment numbers be bad?

Jan 11, 2012
Commentator Robert Reich says they can be for President Obama.

Super PACs are changing the way political campaigns are run. Freakonomics Radio’s Stephen Dubner explains how important (or unimportant) money is during primary season. Commentator Robert Reich says you can’t take the decrease in unemployment numbers at face value. A new study says that the wealth gap is becoming a major issue in people’s minds. Sprint has announced that all its phones will go through an environmental certification process. And Kai Ryssdal talks to the president CBS Interactive about the future of television, and to the CEO of Yum Brands about the global expansion of the company.

Music from the episode

A Kingdom Lanterns on the Lake
My Red Hot Car Squarepusher