In the marketing business, it's not uncommon for manufacturers to strike deals with film-makers to drop in their brands. You've seen it: a well-positioned Coke can, a department store logo in the background. It's called product placement. Now, this: A $200 million marketing deal between Volkswagen and NBC Universal. It covers more than just movies, but also TV and theme parks. Good thing for VW? As Marketplace's Amy Scott reports it may be too much of a good thing.