Marketplace AM for July 30, 2007
BusinessWeek has come out with its annual list of the top 100 brands and Coca-Cola is tops again. Reporter Burt Helm tells us how brands are valued for the rankings and what it takes to make or break a brand.
The PDF has become the standard electronic file for printing, and desktop publishing leader Adobe is teaming up with FedEx Kinko's to make printing the files much easier. Jeremy Hobson reports.