READ MORE

Features by Doug Tribou

The old-school basketball shoes that stepped up endorsement deals

Sales of basketball shoes hit $3.7 billion dollars last year. A look back at two athletes' endorsement deals that changed the industry.
Posted In: sneakers, shoes, Nike, Converse

Athletes catch fire, or get burned, on social media

When an athlete’s profile rises, so does the potential for social media miscues.
Posted In: social media, New England Patriots

For some businesses, words can't express what they do

From "Assurance" to "Esurance" to "preventistry," companies and marketers are increasingly creating new words to describe their businesses and what they offer.
Posted In: marketing, advertising, brands

NFL is back, but with replacement refs

The NFL season kicks off when the New York Giants host the Dallas Cowboys, but regular referees won't be there because of a contract dispute. We check out the financial lives of the men who wear black and white to make some green.
Posted In: football, labor, referees, Sports
With Generous Support From...