Support Marketplace

Bob Moon is Marketplace’s senior business correspondent and occasional fill-in host for Marketplace, Marketplace Morning Report and Marketplace Money. He previously served for five years as New York bureau chief.

Moon has reported from all 50 states and far-reaching international datelines. His career spans nearly four decades. Looking back, he has compared his broad experiences to movie character Forrest Gump’s uncanny knack of popping up at major historical events.

Before joining Marketplace in 2000, Moon spent two decades at The Associated Press, covering stories ranging from failed nuclear arms negotiations between Ronald Reagan and Mikhail Gorbachev in Iceland, to global economic summits in Rome, Venice and Tokyo. As White House correspondent for The AP’s broadcast division, Moon witnessed Reagan’s famous “Tear down this wall!” speech. He covered national political campaigns over several decades, including George H. W. Bush’s “Read my lips, no new taxes!” convention speech in 1988, and Bill Clinton’s race to the White House in 1992.

Moon tracked the U.S. space program for over ten years, describing firsthand more than 50 shuttle launches and landings. His assignments have often taken him to the scenes of tragic events, including the Challenger explosion (he described the disastrous launch live and anchored six straight hours of special coverage); several weeks on the Texas prairie covering the FBI’s standoff with the armed Branch Davidian cult; the Columbine High School shooting rampage; the September 11th attack on the World Trade Center; and the mass evacuation of New Orleans residents to Houston after Hurricane Katrina (his  exclusive reporting of a remark by Barbara Bush, who suggested the evacuees were “better off,” sparked a widespread backlash).

Moon grew up in Southern California. He began his career at age 18 as a country music DJ in Cedar City, Utah, where the station owner asked him to cover local news as part of his duties. He went on to head radio news departments in Salt Lake City, and was lead evening anchor at WLEX-TV, the NBC affiliate in Lexington, Ky.

READ MORE

Features by Bob Moon

Shiny outlook for U.S. car sales in 2012

As automakers report December sales, several industry analysts predict sales growth of one million new cars this year, to nearly 14 million.
Posted In: Auto, car sales

Yahoo hires a new CEO to fix the troubled company

Scott Thompson, former president of eBay's PayPal division, is charged with increasing the online company's advertising. His advertising background? None.
Posted In: Yahoo

Herbalife critics call company a pyramid scheme

The nutrition-supplement giant says the allegations are bogus and is back fighting to save its reputation and its future.
Posted In: Health, Herbalife

Despite IBM's new CEO, women still struggle to the top

The change of leadership over the weekend at IBM puts a fresh spotlight on the ongoing struggle women face landing top corporate jobs.
Posted In: IBM, Meg Whitman

IBM's new CEO sees gold in data mining

Virginia Rometty takes over leadership of "Big Blue," and sees a profitable future in making sense of the growing mountain of digital data.
Posted In: IBM, data mining, analytics

'Anonymous' hackers expose weak computer passwords

A hacker collective known as Anonymous stole credit card and other info from security firm Stratfor. Here's the lesson for our own online security.
Posted In: anonymous, hacking

Weekly Wrap: The payroll tax cut deal

Reviewing the week's headlines on Wall Street. This week: The details of the payroll tax cut extension just passed by Congress.
Posted In: Weekly Wrap

Ron Paul's investment strategy is gold

Wall Street Journal's investing columnist Jason Zweig dissects the GOP candidate's investment portfolio.
Posted In: Investing, gold, Ron Paul

Nicely wrapped gifts heighten expectations

Researcher Nathan Novemsky discusses his findings on gift giving. Fancy wrapping increases expectations -- but also, disappointment -- he says.
Posted In: gifts, gift giving

The opposing views on an economic recovery

Unemployment claims have dropped to their lowest level since April 2008, but some economists say that's still not news to cheer about.
Posted In: recovery

Pages

With Generous Support From...