Bob Moon is Marketplace’s senior business correspondent and occasional fill-in host for Marketplace, Marketplace Morning Report and Marketplace Money. He previously served for five years as New York bureau chief.

Moon has reported from all 50 states and far-reaching international datelines. His career spans nearly four decades. Looking back, he has compared his broad experiences to movie character Forrest Gump’s uncanny knack of popping up at major historical events.

Before joining Marketplace in 2000, Moon spent two decades at The Associated Press, covering stories ranging from failed nuclear arms negotiations between Ronald Reagan and Mikhail Gorbachev in Iceland, to global economic summits in Rome, Venice and Tokyo. As White House correspondent for The AP’s broadcast division, Moon witnessed Reagan’s famous “Tear down this wall!” speech. He covered national political campaigns over several decades, including George H. W. Bush’s “Read my lips, no new taxes!” convention speech in 1988, and Bill Clinton’s race to the White House in 1992.

Moon tracked the U.S. space program for over ten years, describing firsthand more than 50 shuttle launches and landings. His assignments have often taken him to the scenes of tragic events, including the Challenger explosion (he described the disastrous launch live and anchored six straight hours of special coverage); several weeks on the Texas prairie covering the FBI’s standoff with the armed Branch Davidian cult; the Columbine High School shooting rampage; the September 11th attack on the World Trade Center; and the mass evacuation of New Orleans residents to Houston after Hurricane Katrina (his  exclusive reporting of a remark by Barbara Bush, who suggested the evacuees were “better off,” sparked a widespread backlash).

Moon grew up in Southern California. He began his career at age 18 as a country music DJ in Cedar City, Utah, where the station owner asked him to cover local news as part of his duties. He went on to head radio news departments in Salt Lake City, and was lead evening anchor at WLEX-TV, the NBC affiliate in Lexington, Ky.

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Features by Bob Moon

Iceland's former prime minister goes on trial

One of the first places to be hit hard by the 2008 financial crisis was Iceland. The country's three main banks collapsed, ushering in hard times for the island nation, and sending monetary shockwaves across Europe.
Posted In: Iceland, financial crisis

The American road trip's modern appeal

25 percent of men and 33 percent of women want to drive across the country at least once in their lifetime.
Posted In: Travel, car, travel costs

Sales of manufactured goods falter

Durable goods, ranging from computers to refrigerators to planes, fell in January. But it doesn’t necessarily mean the economy is sputtering.
Posted In: durable goods, manufacturing, economic indicator

Yelp readies for the stock market

The site that lets you reviews local restaurants and services is about to get its own review -- from investors.
Posted In: Yelp, IPO

SEC mulls fees for high-speed traders

High-speed computers dominate stock trading. But they cancel so many transactions that the SEC wants to fine them for “speeding.”
Posted In: Wall Street, high-frequency trading

Walmart lures shoppers back -- at a price

Walmart boosted U.S. sales in the latest quarter, but shoppers were drawn to lower-priced products and that hit profit margins.
Posted In: Walmart, Retail

Congress finds funds in the airwaves

Parts of the broadcast spectrum will be auctioned off to help cover the costs of the payroll tax cut and extended long-term unemployment benefits. Even a sliver of spectrum could bring a big chunk of cash.
Posted In: payroll tax, Broadcast, wireless, bandwidth

GM’s record profit disappoints some

General Motors is the latest company to post profits that “fell short of analysts’ estimates.” Who sets these expectations and how valid are they?
Posted In: General Motors, GM, Auto

Manufacturing leads the way

U.S. factories boosted their output in January, and experts like Harvard's Willy Shih see that as a positive sign.
Posted In: factory output, supply chain, auto sales

Fighting the holiday-shopping hangover

According to the Census Bureau, retail sales growth in January was about half what was expected.
Posted In: U.S. Census Bureau, retail sales

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