Now Playing: 11-26-12 Marketplace

Now that Black Friday and Cyber Monday are two of the biggest retail days of the year, we explore what’s in a name when it comes to shopping. Bob Moon reports on the similarities and differences between a corporate raider and an activist investor. California businesses are becoming easy marks for plastic thieves looking to make a profit. The Wealth & Poverty Desk kicks off its series on labor and Walmart with a look at the temporary staffing agencies contracted by the retailer to distribute goods. And Kai Ryssdal talks to Jean-Jacques Dethier of the World Bank about which James Bond movie villain’s plan would have actually worked.