1

Cadbury to release non-melting chocolate bar

A bar of Cadbury's dairy milk chocolate is broken in half.

Cadbury, which is now owned by Kraft, has developed a chocolate bar that doesn't melt, even in 104 degree heat for up to three hours. 

How will the new chocolate affect business at home in the UK and abroad in warmer climates?

About the author

Stephen Beard is the European bureau chief and provides daily coverage of Europe’s business and economic developments for the entire Marketplace portfolio.
Log in to post1 Comment

No earthshaking news here. Hershey developed Tropical Chocolate during World War II. It was still being including in "C" rations in the 1960's. It was also available on the civilian market. It was great for backpacking trips because it didn't melt. It tasted good, too. I wish it was still available.

With Generous Support From...