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Now Playing: 11-12-12 Marketplace Tech Report

Here's a conversion worthy of a Transformers movie: Take buttoned-down, MBA-toting business professionals, and turn them into video game designers. That's the goal of a new book about Gamification, changing behavior of employees and customers by appealing to their sense of fun and their competitive instinct, video game style. Here's another big idea: The interplanetary Internet. The experimental technology has just been used by an astronaut aboard the International Space Station to control a robot in Germany. Beyond the obvious utility for a mega villain, the technology might lead to better communications with robots exploring other planets.