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Now Playing: 11-5-2012 Marketplace Morning Report

Shut out for months by political commercials, businesses face more pain when they can resume local TV ads: High rates due to pent-up demand. On Election Day, exit pollster Edison Research will divert resources from largely predictable states to swing states, 'where the news is.' Two swing voters in Virginia battleground district, Loudoun County, explain what got them to commit.