Economy 4.0 - Most Recent

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How should whistleblowers be protected?

Dec 17, 2010
The Securities and Exchange Commission will be developing the details on how to deal with whistleblowers, as required by the financial reform law. Economy 4.0's David Brancaccio looks at both sides of the issue.
Posted In: Crime, Wall Street

Finding Middle Ground: A Trip Down Memory Lane

Dec 17, 2010
Ten years ago, David Brancaccio visited a small town in Missouri named Cuba, then considered by one census to be the statistical "middle America."...
Posted In: economy 4.0

Tell the SEC What to Do With Whistleblowers

Dec 17, 2010
Do you have strong feelings about how the Security and Exchange Commission defines "Major Security-Based Swap Participant"?...
Posted In: david brancaccio, economy 4.0, SEC

Where is "middle America"?

Dec 16, 2010
Ten years ago, Cuba, Mo., was considered "middle America" according to U.S. census data. Economy 4.0's David Brancaccio revisits the city today to see if it still fits the type.

In Search of Middle America

Dec 15, 2010
America is about to get a new middle. Statistically speaking, that is. Among the many wonders of the 2010 Census are calculations of the "mean c...
Posted In: cuba high school, david brancaccio, economy 4.0, missouri

The State of Cuba

Dec 9, 2010
Not that Cuba. The Cuba a couple of hours west of St. Louis on old Route 66. I visited there on a Marketplace assignment precisely ten years ago....
Posted In: cuba, david brancaccio, economy 4.0, missouri

Alternative Indicator: Green GDP

Dec 3, 2010
The Green Gross Domestic Product is an economic growth index that quantifies and calculates the environmental consequences of that growth....
Posted In: alternative indicator, China, GDP, green gross domestic product, new numbers

Wide gaps in well-being across the U.S.

Nov 24, 2010
Economy 4.0's David Brancaccio takes a drive across Virginia and sees both examples of some of the state's best and worst towns.
Posted In: Education, Jobs

Walk a Mile to Live Two Extra Years

Nov 24, 2010
I discovered a statistical oddity playing around with a set of interactive maps about well-being in America. Click the map and you can get a hand...
Posted In: david brancaccio, economy 4.0, human development project, well being

The Post-Thanksgiving Rush

Nov 24, 2010
You are thinking door-buster sales on Thanksgiving Friday. Perhaps you are following predictions about same-store sales. In parts of our nation's...
Posted In: david brancaccio, economy 4.0, picture this, Thanksgiving

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About this collection

Have you ever wondered why you can buy a whole rotisserie-cooked chicken at the grocery store cheaper than a pack of two frozen chicken breasts? Or why hotels give you a mending kit but no toothbrush? What does the YKK mean on all of your zippers? Who invented the foam finger? If you’re like us, you’ve got a lot of questions about the small, simple, brilliant and ubiquitous things in the world of business, and we want to help answer them for you.