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Marketer explains how he manipulated the mass media

Jul 25, 2012
Former marketing director for American Apparel, Ryan Holiday, explains how he leaked fake information and lied to reporters. And he says, what he's done is the rule, not the exception.
Posted In: lying, media

Turning tchotchkes into significant objects

Jul 19, 2012
Rob Walker and Joshua Glenn's new book, "Significant Objects," is an experiment in good storytelling and a good sales pitch.

In Dave Eggers' 'Hologram,' the fall of U.S. manufacturing

Jul 18, 2012
In his new novel, "A Hologram for the King," Dave Eggers muses on manufacturing and the global economy though the eyes of a struggling American businessman in Saudi Arabia.
Posted In: Saudi Arabia, King Abdullah Economic City, Economy, Dave Eggers

Building business in Ghana, one battery at a time

Jul 17, 2012
After Whit Alexander found success co-creating the board game Cranium, he found a calling in social entrepreneurship. The story of the battery business he built in Ghana is told in a new book by his brother Max.
Posted In: Ghana, Entrepreneurship, Africa

This election? James Carville says it's all about the middle class

Jul 12, 2012
Liberal pundit James Carville explains why class matters in this year's presidential election in his new book, ''It's the Middle Class, Stupid!''
Posted In: james carville, middle class, 2012 election, Barack Obama, Mitt Romney, Democrats, Republicans

Why you should delay: The upsides to procrastination

Jul 2, 2012
Author Frank Partnoy on how slowing down in a fast-paced world can actually help with decision making.
Posted In: waiting, delay

In 'Capital,' remembering what we really have

Jun 25, 2012
Author John Lanchester's new novel explores the lives of a group of people living in London on the eve of the 2008 financial crisis. He discusses themes from the book: the London property bubble and capital's role in our lives.
Posted In: London, capital, Britain, U.K.

Why geography matters in fixing U.S. unemployment

May 31, 2012
Location, location, location. Economist Enrico Moretti says in his new book that it's more important than ever to move to areas with highly educated workers in order to find employment.
Posted In: Jobs, Unemployment, Silicon Valley

'Daily Show' writer overhauls the U.S. constitution

May 29, 2012
Humorist Kevin Bleyer attempts to rewrite the document -- and provide a bit of history -- in his new book, "Me the People."
Posted In: U.S. constitution

Tracing the history of the ball

May 15, 2012
In "The Ball," author John Fox looks at why we play, and how we play, through the titular object.
Posted In: Sports

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