The Big Book - Most Commented

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The best business books of 2009

Dec 18, 2009
Marketplace commentators name their favorite finance and business books from the past year. Plus, see Kai Ryssdal's list of top books and his interviews with their authors.
Posted In: Books

Business lessons from history

Dec 8, 2009
Harvard Business School historian Nancy Koehn talks with Kai Ryssdal about the book she edited, "The Story of American Business: From the Pages of the New York Times," and what might be learned from our current economic climate.
Posted In: Books

Too much technology too fast

Dec 3, 2009
Douglas Coupland's first novel, "Generation X," got him credit for naming a whole generation. His new novel, "Generation A," comes full circle, taking readers through a world where interpersonal communication is a dying art. He talks with Kai Ryssdal.
Posted In: Books

Are marketers reaching out to women?

Nov 24, 2009
Women are in charge of 80 percent of consumer spending. What are marketers doing to appeal to them? Stacey Vanek-Smith talks to women's marketing expert Mary Lou Quinlan, who says women can't be trusted when it comes to why they buy products.
Posted In: Books, Retail

Drucker's principles still relevant today

Nov 16, 2009
It's likely the company you work for has adopted some of the principles advocated by teacher Peter Drucker. Harvard professor Rosabeth Moss Kanter talks with Kai Ryssdal about the management guru's most important contributions.
Posted In: Books

Stats to watch out for in soccer

Nov 5, 2009
A lot of people who follow sports follow the statistics that go along with them. But not all statistics are created equal. Kai Ryssdal talks to author Simon Kuper, whose book explores the stats of soccer.
Posted In: Books

Behind the scenes of the financial crisis

Nov 3, 2009
There are still many questions about the government's response to the collapse of the financial system. Kai Ryssdal talks to The New York Times' Andrew Ross Sorkin, who examines those questions in his new book, "Too Big to Fail."
Posted In: Books

Publishing according to Klosterman

Oct 26, 2009
In his new book, "Eating The Dinosaur," author Chuck Klosterman covers everything from America's relationship with Abba to why laugh tracks are offensive. He talks to Kai Ryssdal about the art and business of publishing.
Posted In: Books

Internet crooks beat at their own game

Oct 26, 2009
Diana Grove, author of "Dot.Conned," talks with Stacey Vanek-Smith about how she decided to fight back against Internet con artists.
Posted In: Books, Internet

Is this crisis really different? No

Oct 19, 2009
Why didn't more people see the current financial crisis coming? It's not the first financial meltdown the world has seen. Harvard economist Kenneth Rogoff has a new book with Carmen Reinhart that addresses that question. He talks with Kai Ryssdal.
Posted In: Books, Economy, Investing

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