Jump to navigation
Corporate sponsors are expected to splurge on the 2008 Olympics in Beijing. The games will probably be the most lucrative ever, and some of the big advertising players don't even care if they see a return. Jocelyn Ford explains.
<iframe src="http://www.marketplace.org/node/22993/player/storyplayer" frameborder="0" scrolling="no" width="100%" height="240px"></iframe>