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Now Playing: 01-13-14 Marketplace Tech - Wearable tech is leaving out half the population

There's already been a lot of talk about the growth in wearable technology in 2014. But a lot of that technology seems designed for the male sex. Still, there are glimmers of diversity on the way. The San Francisco company Fitbit, which has become one of the more popular makers of wearable fitness trackers, just announced a new partnership with women's fashion designer Tory Burch.