Now Playing: 09-17-13 Marketplace Tech - Grand Theft Auto and Miss America

If you're a hardcore video gamer, you've probably been up all night playing Grand Theft Auto V. And there's little doubt that millions will be playing the latest version of the crime action title on Playstations and Xboxes around the world. But big games like GTA cost big money to develop. And lots of game makers are looking to cash in on the mobile market. So is making a game like Grand Theft Auto worth it these days? Another Miss America was crowned this week, and Nina Davuluri, formerly Miss New York, is Asian American. If you've seen the ugly underbelly of social media comments you can guess where this is going. The biggest story after Miss New York won the crown has been about intolerant tweets.