Or so some speculation might lead you to believe. Twilio is a cloud communications platform and it has a new software developers kit available to app makers. The kit lets an app run Voice over Internet Protocol (VoIP) calls out of any app.
This should help give rise to even more VoIP apps that can offer free or cheap Wi-Fi calling and even replace traditional phones. But it can also can help transform existing apps that want to add voice interactivity.
GigaOm interviewed Twilio product manager Thomas Schiavone:
Schiavone said the SDK could be used in gaming apps to help competing players communicate in real time or through voice messages. Or a commerce company could use it to add customer service support to their shopping apps. Perhaps, a developer could build a social phone connected to Facebook and Twitter that allows people to just dial using names. A call center could just arm its workers with an app and an iPad to handle calls. Twilio Client for iOS offers support for presence detection and also has tap-to-call features within apps that can feed information to CRM, advertising or analytic partners.